Regular old resumes appear to be for the birds these days. According to Colorado Tech University, the resume you choose needs to include your social networking savvy as well as your standard experience. Their own infographic walks a resume writer through the necessary steps:

I’ve often heard that interviews are won or lost in the first five minutes. In the last week I have conducted a slew of interviews for an entry-level communications specialist. The position requires excellent communication skills, both written and verbal, organizational skills, a strong “get it done” attitude, and a journalism or public relations background. I can honestly confirm that, while the job may not be given, the job is often lost in the first five minutes.

You already know that you need to arrive on time, dress professionally and give a firm handshake, but did you know that the way you present your resume matters? I recently watched as one candidate spent several minutes looking through a stack of papers for what was a dog-eared copy of her resume and list of references. Note that organizational skills were integral for this job.

Another thing that will lose an interview is showing a lack of confidence, so act confident, even if you’re not.*
How?
Watch your body language. Sit up straight, don’t fidget and maintain eye contact.
Don’t be afraid of silence. This is difficult, but it’s the easiest way to trip someone up; just ask lawyers or journalists!

One that some people may not think about is showing that you take direction well. You may think that you need to prove you can take control, but there is a level of respect that should be adhered to within an interview.  Let the interviewer lead the interview. I once interviewed a graphic designer that brought his laptop to show some of his sites. What transpired next was twenty minutes of him leading me around the Internet. I didn’t want to be rude as he was clearly excited about his work, but it was unnecessary and I felt he lacked focus as a result.

Do your research. I’ll never forget asking a candidate, “What do you know about StormStaff?” and the response was, “Well, I was hoping you could tell me more about StormStaff. What is it that you guys do?”  Clearly the journalism skills haven’t led her to research us! Plus, how passionate could she possibly be if she doesn’t know what we do?

If you need further interview help, download our Interviewing Tips Whitepaper

* When acting confident, don’t act cocky. It’s ok to admit if you haven’t done something that may be expected of you, but are a fast learner and excited to take on new challenges.

By Andrew C. Abraham

I was always very ambivalent to the advantages of entering into a sales position upon graduation, but I soon realised how these skills are applicable to all aspects of my life. I remember shortly after being promoted to sales manager, I was training a group of newbies on the sales methodology of our company, citing different non-professional life situations where sales acumen was advantageous to succeed – picking up the opposite sex in a bar, meeting your in-laws for the first time, negotiating a pay rise, pitching to investors…the list is endless. Job hunting is no different, and job-seekers can learn many qualities that successful salespeople possess.

1.   Salespeople create value: If you were to ask many people what they believe to be the most important characteristic of a salesperson, they might say “persuasion” or the “gift of the gab” or “persistence”. While these are important, the fundamental ingredient is creating value for the client. A great salesperson creates a perceived value that justifies purchasing their product or service. Job-seekers need to do the same and demonstrate they can add value to a company that outweighs the cost of purchasing their labor. After all, a position is available so the company can solve a problem, not because they want to increase their headcount.

2.   Salespeople focus on benefits, not features: Creating value therefore switches the focus from yourself to the employer. The product that I used to sell was a media monitoring service that helped companies track press mentions online. The software came with some fancy analysis and distribution tools that were useful also. One of my colleagues was a master salesman. He consistently exceeded his monthly targets and appeared in the top ten list of salespeople within the company globally. If you ever listened to him on the phone, you’d understand why so many clients had bought from him. He never focused on the myriad of great features, but rather the benefits that one or two of them would add to the client’s operation. As a job-seeker it’s important you don’t just list your achievements to future employers, but focus on a specialized skill-set that will unequivocally benefit them.

3.   Salespeople handle objections: I don’t recall one sale I ever made where everything ran completely smoothly and the customer didn’t require any convincing whatsoever – “Yes Sir, your product is great, don’t bother about telling me the rest, I’m sold”. If only life was so simple. The truth is that in every sale and every interview, you’ll face objections. The customer is always looking for reasons not to purchase something and the best salespeople overcome these objections resoundingly. Objections should not be viewed as a negative sign though! Oh no, on the contrary, objections are a “buying signal.” It usually means that the customer is considering your offer but needs to be assured before proceeding. Therefore, if your interviewer ever confronts you about your lack of experience, or apparent job hopping, be ready to smash the objection back over the net!

By Phil Rosenberg

Most job seekers leave their recommendations up to chance when careful planning can help you tell the most important parts of your story to a potential employer.

The extent of most candidates’ reference planning stops at asking prior bosses, peers and clients to give a reference. While it’s polite to ask your reference first, it’s just not enough.

Do you know exactly what the reference is going to say to a potential employer? Since this is something you can control, why leave it up to chance?

Why Manage References?

Most candidates leave the content of their references up to chance because they don’t know what their references are saying… placing their faith that it will be something “positive.”

Just because a reference is positive, doesn’t mean it provides the help (or the right type of help) that you may need.

1. ”Positive” references come in many flavors: Will your reference give you just an OK ref, a good ref, or a truly great reference? The difference between these types of “positive” references can be communicated by tone, pacing, enthusiasm, and word choice. Do you know how “positive” of a reference you are being given (may not correlate to the positive reviews you got)?
2. References each tell a part of your story: A “positive” reference may naturally talk about the same aspect of your performance as the rest of your references. On one hand, it’s nice that everyone says the same thing, but it limits the outside corroboration that references provide your personal story. You’re typically better represented if each reference focuses on a different skill that you bring to an employer. Often the references you choose truly want to help, but don’t know what to say that will help you.
3. Reference doesn’t know what’s important to the company: Will your reference choose to talk about what a great team player you were, not realizing you are interviewing for a role where individual contribution is more important than collaboration? Will your well-meaning reference talk about the great job you did as a generalist, when your prospective employer is looking for specific subject matter expertise?

Most candidates leave these types of issues with references up to chance. Since there is so much out of your control in job search, isn’t it in a candidate’s best interest to actively manage the things they can control?

Now that you realize some of the risks of unmanaged references, let’s talk about how to manage your references.

I’ll admit it: I’m probably somewhere in the running to becoming LinkedIn’s #1 Fan. I’ve even been known to call LinkedIn “my new best friend” from time to time. Why? In the professional world, LinkedIn can open up a wide range of opportunities. Whether you want to make new connections or just get your name out there, LinkedIn seems to be the best place to do it.

Let me start by saying that there are over 65 MILLION people on LinkedIn. That number includes job seekers, recruiters, hiring managers, executives and regular ol’ joe schmoe’s like me and you. There are tons, and tons, AND TONS of amazing professional opportunities and resources available on LinkedIn.

So, I’ve written this blog post and I dedicate it to all of you out there who may not know, or understand, the power behind a LinkedIn account in your job search. Whether you’re new to the site or a self-proclaimed LinkedIn aficionado, this post is for you.